SalesValue was founded at the end of 2014. This company is focusing on selling KPN solutions to the SME market. SalesValue has an outsourcing contract with KPN (the incumbent Telco in NL) and is an extension of KPN’s retail footprint throughout the Netherlands. The combination of outside sales organized per region and an internal call center for generating leads has proven to be a success formula for growth in the SME market. The revenue of SalesValue is based on a fixed component and a variable component. This revenue model assures that both entities focus on the same goals and objectives.